headermask image

header image

Monthly Archives: February 2008

Why and How E-mail Viral Marketing Works

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!What does a virus have to do with marketing? Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, […]

How to use Overture/Yahoo effectively to get visitors to your website

Overture or now known as Yahoo because of Yahoo’s takeover, was the original inventor of the use of the P4P or Pay for Performance. Overture saw that the internet was fast becoming the easiest and most convenient way to shop, and advertising was going to hit at an all time high because of the many […]